About us

We are a media company established to inspire, educate and light a spark in the minds of the modern African child. 

We create content and products that build confidence, exploration and the ingenuity of young minds.

 We believe that genius lies in every mind, and the ability to express that brilliance at a young age, builds the confidence a child needs to grow into a confident, self assured exceptional adult.

We are here because self identity, courage and resilience are born from childhood… We want to give the young child a unique sense of awareness and love for themselves, their country and community. 

We want the next generation of Africans to know that they are worthy. They can aspire to greatness, express it, explore it and be ‘It’. 

We create a sense of wonder, confidence and curiosity. 

We are, because you are and can be much more.

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